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About Us

The RREAL Story

RREAF strives to provide America with superior affordable workforce communities throughout its various platforms.

RREAF Holdings is committed to creating value for our investors and institutional capital partners by targeting ground-up development projects with high barriers to entry and programmatic multifamily and hospitality acquisition platforms.

the rreaf family

Our Core Strengths & Abilities


Our team has participated in numerous lucrative deals, facilitating substantial financial agreements.


We focus on the macro “big picture” aspects of multifaceted real estate projects while also forming smart, creative solutions.


Our depth of experience and lasting relationships developed in the capital markets over the last four decades allow us to move quickly.


We maximize asset values through acquisition, development, repositioning, and financial engineering processes.


Our portfolio includes 14 hotel properties, 52+ multifamily communities, 20+ ground-up development sites, and five outdoor living assets.


We utilize innovative leaders and trusted advisors at the very highest levels in the commercial real estate, mortgage, and banking industries.

Jack Palms


Team Member Spotlight

Jack Palms is currently the Director of Acquisitions, where he oversees the Acquisitions team and is responsible for sourcing, structuring, and developing new acquisitions across RREAF's various verticals.

Prior to joining RREAF, Jack co-founded a real estate investment firm, GRJ Capital, with a focus on acquiring student housing properties. 

A proud alumnus of the University of Oklahoma and a die-hard OU football fan, Jack not only navigates the competitive real estate market but also navigates friendly banter with the Longhorns in our office. 

“RREAF Charities mission is to have a direct impact on the local community through acts of service as it relates to family, faith, health, and education.”

Kip Sowden


sponsored charities & non profits

In 2023, the RREAF Charities Committee celebrated another successful year of impactful contributions to the local Dallas community. The committee voted to support several causes, including Salood, The ALS Association, The Alzheimer's Association, The First Tee of Greater Dallas, and The Dallas Area Habitat for Humanity. Also, RCC engaged in inter-RREAF vertical competitions to create over 200 Blessing Bags and bring presents for the Salvation Army Angel Tree. RREAF Charities and affiliates raised a commendable $60,000 for core charities. Highlights of the year include Salood's four partnership events and two funded grants, the Shootout ALS event where RCC sponsored five teams and had one team come in second place, surpassing the company donation goal for Walk to End Alzheimer's, and The First Tee Scholarship program's remarkable success in raising $108,000 while aligning with prestigious sponsors. RREAF Charities would like to acknowledge the generous support of The Marinelle and Kip Sowden Foundation, which matched and sponsored numerous events throughout the year. The ongoing dedication to community service and significant achievements throughout 2023 demonstrated RREAF Charities' commitment to positively impacting family, faith, health, and education throughout the local community.

recent accomplishments

Alzheimer’s Association

Walk to End Alzheimer’s  2 Employees on the Board Raised over $1,200

ALS Association

Shootout ALS Event  Sponsor 5 Teams  Raised over $7,000


4 Partnership Events  2 Grants Funded  Raised over $40,000

Habitat for Humanity

Volunteered at a Build sponsored Dream Builders Luncheon

First Tee Scholarship

Sponsored 2 Events 
Facilitated the Santander Grant for $50,000 & the Invited Clubs Gateway Program Grant for $20,000
RREAF is a Prime Sponsor Along with AllianceBernstein, PwC, and FORVIS

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